Thursday, 26 April 2018

Audience profiling



Introduction: In this post I will be learning about my audience , I will do this by creating a survey to find out what features they like in a magazine.

Audience Profiling

Learning Objectives:

K: about audience segmentation.
U: how audience segmentation effects media products.
BAT: conduct research and create an audience profile for your individual product.
CO: Use media terminology throughout.

Click here:

https://www.surveymonkey.co.uk/r/7CYDY8Y  


Magazine Findings:


 




  • What did you find useful about the information collated?  - I have found the information in my findings useful as it has given me a better idea of what people prefer on magazines , therefore I can now include them ideas and features in my own.
  • How are you going to use the information collated to establish/define a target audience for your product? - I will use this information as I have seen what ages most people are therefore can base my target audience around this age and include the fashion and features they like in magazines.
  • What does your audience expect to see in the product you're going to create? - My audience expect to see a black and white front cover with high end fashion.
  • How are you going to use the information collated to come up with designs and house-styles for your product? - According to results in question 4 I should include more mid shots on my front cover and also , according to question 9 I should include more black and white pictures , as this is what my target audience prefer.
Define your audience: My target audience is white females ages 16-25 who are of a middle class and prefer shopping in high end shops. 

Conclusion: Overall , at the end of this post I have gathered information and found a better idea of what my target audience prefer , which helps me to know what to include when creating my magazine.

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